Unlocking the Power of TikTok: Essential Strategies for Small Business Growth

by Zidza Katenga

Remember the days when lip-syncing and viral dances dominated TikTok? In social media terms, it seems like many ages ago. While those elements remain part of the application’s appeal, the platform has undergone a metamorphosis, transforming itself into something far more multifaceted. 

Think YouTube's vast video library meets Pinterest's visual inspiration boards, all rolled into a dynamic, interactive experience. With the latest updates, TikTok is setting itself up as the brainchild of these two giants, catering to a diverse audience hungry for entertainment and solutions.

But wait, there's more! TikTok isn't just about fun and frivolity. It's also becoming a hub for informative, bite-sized video content, spanning various topics and catering to a wide range of interests. So, whether you're looking for quick DIY hacks, insightful industry updates, or simply a laugh, TikTok has something for everyone.


From Browsing to Buying: Your Guide to Winning Over Wholesale Buyers

by Zidza Katenga


Photo by Surface on Unsplash

Our goal is to facilitate the wholesaling of handcrafted, heritage, and natural products. We understand that vendors' success directly impacts our success, which is why we equip them with the tools they need. To help our vendors convert browsing buyers into loyal business partners, we've compiled a list of the top 10 considerations that wholesale buyers may have when browsing for wholesale products.

Sell More with Stunning Photos: Mastering Product Photography for E-commerce

by Zidza Katenga


Photo by Polina Kovaleva| Pexels.com

In the world of e-commerce, where the competition is fierce and attention spans are short, having captivating product images can make all the difference. As Hiral Jethwa points out in the podcast 'The Resilient Retail Game Plan,' product photography is akin to a shop window for your products. In this blog post, we will explore some essential tips for capturing eye-catching product images that will not only grab attention but also increase sales.

Elevate Your Thanksgiving Celebrations and Practice Corporate Social Responsibility with Meekono

by Valerie Khomeliwa

As the aroma of pumpkin pie and cinnamon fills the air, we eagerly anticipate the joyous festivities of Thanksgiving. This cherished holiday is not only a time for indulging in delectable feasts but also an opportunity to express gratitude and create memorable moments with loved ones. Meekono offers a delightful array of premium products to elevate your Thanksgiving celebrations and infuse your designs with a touch of African elegance. Here's how you can practice corporate social responsibility (CSR), along with embracing the essence of gratitude.


(Image Source: Photo by Priscilla Du Preez)


by Tamanda Pius

Laini Money Clip


A sleek and practical accessory designed for the modern, minimalist gentleman.  Typically crafted from classic genuine leather, this bifold clip comes in Tan and Mocha with multiple card slots. It offers a stylish and minimalist alternative to the traditional wallet. Its primary function is to securely hold bills and cards in place, ensuring they remain organized and easily accessible. Men appreciate money clips for their slim and compact design, which fits comfortably in a front pocket without adding bulk. This money clip is a statement piece that reflects one's taste and sophistication.

Navigating the E-Commerce Era: Strategies for Brick-and-Mortar Retail Success

by Meshach Adeiyongo


In today's fast-paced world, where the convenience of online shopping reigns supreme, brick-and-mortar retailers face a unique challenge: how to attract and retain customers in the age of e-commerce. As a business owner in the retail industry, you're well aware of this shift in consumer behaviour. We come into contact with owners, most of whom are independent retailers who have successfully adopted winning strategies to keep their customers loyal, engaged, and buying. Here are some of those strategies that will not only help your brand survive but also thrive in this digital age.

African Design Inspirations for Interior Designers

by Valerie Khomeliwa


(Image Source: Martin Gene)

In the world of interior design, inspiration can be found in every corner of the globe. One of the most culturally rich and vibrant sources of inspiration is Africa, a continent with a diverse and storied history. African art, craftsmanship, and culture have long captivated the imagination of designers worldwide. We'll delve into the world of African design inspirations, exploring how interior designers can infuse spaces with the essence of this unique and multifaceted continent.

The Power of Social Media Storytelling for Your Handicraft Brand

by Zidza Katenga


In today's global marketplace, where consumers are increasingly seeking culture-rich, meaningful products that tell stories of heritage, craftsmanship, and sustainability, it's essential for businesses creating and selling African handicrafts to stand out. 

One way to do this is through creative storytelling. By sharing the stories behind these beautiful works of art, entrepreneurs can connect intimately with their customers and build loyalty and lasting relationships.

However, sometimes storytelling can feel intimidating. Even more intimidating is the vast range of social tools and the changing nature of the media through which these stories must be told.

Unique Handcrafted Gifts: Meekono's August Gift Guide by the Marketing Team

by Zidza Katenga

As the holiday season approaches, it's the perfect moment to infuse a touch of Africa's natural wonders into your Christmas celebrations. The Meekono Marketing Manager has curated a special collection of our continent's favourites– gifts that resonate with eco-consciousness and sustainability. Here's a glimpse into the gifts that we believe would be a splendid addition to your holiday season: African Black Soap or Shea Butter in a Calabash: Imagine unwrapping a unique gift this Christmas—a calabash adorned with the richness of shea butter. For centuries, African black soap has remained a well-kept secret, cherished for its potent perks. Crafted from plant-based ingredients, this soap offers a range of advantages, such as:


Embracing Timeless Beauty: African Traditional Skincare Secrets

by Tamanda Pius

Kukongola, ubuhle, mumma, uzuri, beauté, belleza... In every language, the word "beauty" conjures feelings of awe and admiration. It's a concept that reverberates across cultures, connecting hearts through a shared appreciation for the exquisite. To delve deeper, let's turn to the Merriam-Webster dictionary's definition of beauty as the quality that pleases the senses and exalts the mind or spirit. This definition hints at a fascinating truth: beauty is not merely skin-deep; it's a mindset, a spiritual connection that resonates within us. e.g., body modification, hair and braiding, tribal painting, and cosmetics. Let’s talk about the topic of cosmetics with regards to African traditional skincare secrets. You see, in the bustling world of modern beauty, where new products and trends emerge daily, it's essential to pause and rediscover the age-old wisdom hidden in the heart of Africa.